Splendor Beauty Parlor Business Plan

EXECUTIVE SUMMARY

The proposed business will be registered under the name Splendor Beauty Parlor. The business will mainly sell a wide range of beauty services and products. It will provide quality hair, nail, and skin services, along with top lines of beauty products.

Company background

The business targets individual clients drawn from the members of the public who will buy products and services for their personal and family use. These customers mainly comprise of upper class and middle class income earners. Beverly Hills Company will be committed to bringing in the required professionalism and competitive edge to the beauty and style sector (Pinson, 2008). The business will have a comprehensive insurance cover to ensure perpetuity of the business.

Management Team

The business is a corporation type of business and will be headed by the company’s board of Directors. The following organization chart summarizes the management team of the organization.

Directors

Financial plan and capital required

Splendor Beauty Ltd. will start its operations with a total sum of $ 30,000, the amount required will be used to purchase initial stock and fixed assets required as a lot of modern equipments are required to attract customers. The business anticipates this increase to stay steady throughout the following year to account for the normal flow of new clients to the company. To achieve this target, the owner’s equity will be around $ 17,000 while the bank loan will amount to $ 13,000.

Marketing plan

When people buy products or services they expect the benefits from using the products and services because they help to solve a customer’s problems. Marketing is concerned with meeting business objectives by providing customer satisfaction. The business intends to consult the customers on their needs so as to offer them the best satisfaction. The company will also engage in intensive advertising and promotional practices to enhance its marketing strategy.

Location analysis

The proposed business will be located in the capital city to enable its penetration to other parts of the country. It will be a partnership dealing with hairdo and beauty therapy. It will later expand to international market (Pinson, 2008).

Manufacturing plan

The nature of the business will be service delivery to the people. The raw materials used in the provision of these services will be outsourced while they are ready for use.

Appendix

SWOT Analysis

STRENGTH

Location: providing an easily accessible location for customers.
Environment: providing an environment conducive to giving relaxing and professional service.

WEAKNESSES

Inexperienced staff.
Lack of customers at the start of business due to inflexibility.

OPPORTUNITIES

· The business has the opportunity of introducing quality services at affordable rates and with advanced technological equipments. This is not yet realized by the prospective competitors.

THREATS

· There may be significant restructuring of the market as businesses become decentralized and thus the prospective customers.

· Competition is likely to increase.

Raw material required for the first term

Item	Quantity	Cost per Litre	Frequency Required	Total Costs	Source
	Litres	US $		US $
Conditioner	5	42	Once a month	47	Bestlady
Disinfectant	9	25	Once a month	34	Bestlady
Hair Gel	15	47	Once a month	62	Bestlady
Hair Oil	46	112	Once a month	158	Bestlady
Hair Relaxer	129	327	Once a month	456	Bestlady
Shampoo	22	21	Once a month	43	Bestlady
Styling Spray (Cans)	47	100	Once a month	147	Bestlady
Treatment	112	142	Once a month	254	Bestlady
				1201

(Work cited)

Pinson, Linda. Anatomy of a business plan: the step-by-step guide to building your business and securing your company’s future. 7th ed. Tustin, CA: Out of Your Mind … and into the Marketplace, 2008. Print.

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