The Wall Street Journal is a US company based in New York that deals in the production of daily newspapers. The company’s press kit defines its demographic, geographical location, products and costs. For instance, the Wall Street Journal target the most influential women and men across the world which make up six million readers. The demographic specification aims at reaching both men and women who understand the English language, and this audience is located internationally. The advertising partners for Wall Street Journal’s magazines benefit from the massive consumer connection.

The media kit for the Wall Street Journal shows that the company operates in both national and international branches. The company allows its prospective readers to select their geographical location such as Asia, Europe, and America. Each geographical division enables the readers to find useful information and news concerning the trends. The branches operate as the main company by carrying out different business functions which include production, marketing, finance, and advertisement. The press kit also encourages the advertisers that 8 out of 10 readers decide after finding the information on the Wall Street Journal.

Wall Street Journal offers affordable advertising, printing and circulation rates for its potential customers. The company allows readers to subscribe to the daily newspapers on an annual basis, discounts are provided to encourage a large volume of customers visits the website.  The media kit explains the cost break down for various products offered by the company. For instance, readers can subscribe for news at $49 per year. However, different resource material found on the company website has various charges. Both readers and adverting partners have a wide range of options to make while selecting the type of cost pattern convenient for them.

 
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