In the management of organizational projects, the managers need to think of better ways to improve on the process plan. The process improvement plan is essential in the project management plan. The process encompasses identifying activities that can be used to enhance the value of the processes. For the excellence of operations, professionals need to use SWOT to address the causes of misunderstanding and lack of awareness that hinders the opportunity for improvement. Toyota Company is currently experiencing a challenge in the delivery of quality services and products to consumers globally. The consumers are not satisfied with the quality provided by the Toyota Company, and this has resulted in flopping accelerators producing reduced earnings. To address the weakness that is experienced in Toyota Company Frederick Winslow Taylor’s Scientific Management Theory is going to be applied to maximize labor aspect through the application of scientific processes. The theory aims at improving productivity through reduced working hours but production of similar products and services. The paper describes the use of SWOT analysis as a tool for the process improvement plan that entails enhancing customer satisfaction through quality production.

The strength of applying the scientific process is that it promotes the application of advanced technology in production and increases production while considering quality. The customers can get quality products since the techniques used by the process is meant to improve on quality which is what the customers expect in the market.  The scientific method can eliminate the bottlenecks in the market by enhancing efficiency to provide safe vehicles with minimal pollution. The processes will assist in the restricting of the entire operations of the Toyota Company by eliminating wasteful activities that affect streamlined production. The scientific method motivates employees since they can get clear instructions from the management through improved techniques of communication.

The weakness that the company is experiencing is that it is not in a position of attracting a broad customer base due to the provision of low-quality products and services. Toyota Company is only focused on the production process but not on the quality that they should provide to the customers. The customers are dissatisfied with the Toyota products and are starting to shift into using the products of competitors. Toyota is not better placed to compete effectively since the methods that they apply cannot match the one that is implemented by other motor companies. The management is not having sufficient knowledge on how to use and impart knowledge to employees about the new process introduced in the company.

The opportunity that the company enjoys is low production cost due to reduced taxes in the locations where it is located. The government in its various locations subsidy production with the intention of attracting investors and hence the economy is stabilized. An economy which is stabilized promotes increases sales, and thus Toyota can make profits. The employees are flexible and can accept change within the company and hence the application of technology into the operations is not a peremptory challenge. The company intends to capture a broader market base by attracting several customers globally, and this is only possible with improved services.

The company is likely to be affected regarding the corporate image, and in the long run, it will lose its customers. The competitors will take over the market and overturn sales in the motor industry. Negative customer experience affects the volume of sales, and ultimately profitability.  A Company that cannot make profits are not able to continue operating in a competitive business environment, therefore if Toyota Company does not become vigilant and address the dissatisfaction that the customer experiences with reduced quality that the company is providing to them, the overall organization performance will decline.

Through the application of Taylor’s management theory and the SWOT analysis, the company can use its strengths and opportunities to eliminate weaknesses and threats. The Taylor management process encompasses the application of the scientific method that aims to improve employee understanding of the operations in the company. The improvement process involves identifying the potential cause of the low-quality production and coming up with distinct ways that will improve on the quality of output.  The scientific method is determined at enhancing the customer relations, better communication and reduction of internal conflicts. After identifying the gap in customer satisfaction, the Company must use the management to motivate the employees through proper communication. Reduced taxes can act as an avenue to charge fair prices since the cost of production is also reduced. The fair prices that are charged should attract a broad base of customers who will purchase the products hence resulting in high organizational performance.

In conclusion, the Process Improvement Plan involves identifying the weaknesses that a company is experiencing and coming up with alternatives to address the issue. Toyota is a company that is experiencing a low customer base due to past experiences with customers when delivering low-quality products and services. To salvage the situation in the company, the management must apply Taylor’s management process to improve customer satisfaction through the application of modern means of production. A SWOT analysis is critical since the company identifies the weaknesses and then using its strengths and opportunities to leverage the situation.

 
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