Riverside-San Bernardino is a favorable community for AirCom to institute its operations. Among the advantages involved is that the city is a low-cost haven. This is based on various regulations that have been instigated by the relevant city authority. The reduced cost has come as a result of favorable tax policies and business related operations. This would mean that AirCom will have the ability to incur minimal costs hence increase its profits.

Riverside-San Bernardino also experiences a growing population. The growth in population is a favorable prospect for AirCom since it helps to increase the customer base. Having the ability to capture a favorable market share in a community envisaging a high population helps in increasing sales. This translates to increased profits.

The area has also become a hub for IT. The technological aspect is bringing in more immigrants and younger people into the area. Most of the immigrants are from Middle East, Southeast Asia and Central America. This is a favorable aspect for AirCom since it gives the company an opportunity to employ a diverse workforce. A diverse workforce is paramount for taking the business to the next level due to the diverse inputs from every employee. The company also has a large pool to choose the most competent workforce.

Among the issues that put Riverside-San Bernardino at a disadvantage is the idea that it is becoming an urban sprawl. However, this should be viewed as an advantage. The reasons might be because the area is experiencing improved infrastructure, low land rates, lower house tax rates among others.

The standard of living is also increasing with time. AirCom might view this as a reason why employees would demand more wages with time, in order to keep up. However, when viewed from a different perspective, the aspect increases consumers’ purchasing power hence increasing the prospect of more sales.

 
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